As the vaccine rollouts start, fashion embraces the new optimism by adding bling to basics. Lauren Cochrane, the Guardian. January 2021.
Sweatpants, leggings, slippers, Zoom shirts, wellies and padded jackets… 2020’s fashion trends highlighted the way our lives moved from office to living room and from bar to garden. But how will a new year – one more hopeful, with a post-vaccine future on the horizon – affect fashion?
As the world opens up again, fashion experts think that people will buy pieces which straddle a lifestyle under lockdown and the new normal, rather than completely overhauling their wardrobes. Morgane Le Caer, data editor at fashion search platform Lyst, thinks this has already started to happen, with loungewear still popular, alongside velvet, sequined skirts and embellished shoes – the kind of items that should be shown off beyond the laptop screen.
“While demand for relaxed, comfortable pieces is not going to change anytime soon,” she says, “choosing to dress up with mood-boosting pieces in tough times is a signal of optimism and positivity.”